INDIAN RIVER COUNTY — The Indian River County Chamber of Commerce Tourism Division will feature Brian Carter, best-selling author and social media expert, as guest speaker at the 2015 Annual Tourism Luncheon.
“Brian was selected as this year’s guest speaker because of the significant role social medial plays in the marketing of our area as a tourism destination,” said Allison McNeal, Indian River County Director of Tourism.
The luncheon is slated for Friday, June 12, from 12 to 1:30 p.m. at the Vero Beach Museum of Art followed by a Facebook Marketing Workshop from 2 to 3 p.m. at Riverside Theatre. Cost to attend the luncheon and workshop is $40 and $25 for workshop only. Call Indian River County Chamber of Commerce at (772) 567-3491 for reservations, which are required by June 10.
“Facebook ads are the biggest marketing opportunity in history. There’s no other way to reach TV and radio-sized audiences with this kind of targeting and this affordably,” Carter said.
Carter is the International bestselling author: “The Like Economy,” “LinkedIn for Business,” and “Facebook Marketing.” He is a regular contributor on Bloomberg TV, ABC News and the Wall Street Journal. Working within a variety of industries with companies of all sizes, his clients include many renowned organizations such as Microsoft, NBC/Universal, the U.S. Army, the World Health Organization, Hardee’s and Carl’s Jr.
Indian River County Chamber of Commerce Tourism Division is the designated marketing organization for tourism promotion in Indian River County. The Chamber promotes our area as an ideal vacation destination within domestic and international markets focusing on leisure travel, destination weddings, small market meetings, group travel, cultural arts, heritage and eco-tourism. Per the latest figures from Research Data Services, the total annual economic impact of tourism to the county was $281.5 million in 2014.