VERO BEACH — Indian River Mall has announced that it will hold a Caring Sant event this holiday season on Sunday, Dec. 8, from 9:30–11 a.m. Caring Santa is a special event dedicated to families who have children with special needs, providing a subdued environment to visit the Simon Santa Photo Experience.
HP is the presenting sponsor for the 2013 Simon Santa Photo Experience and will demonstrate its next generation PCs, printers, and tablets in select malls this holiday season.
The HP Holiday Workshops in select Simon malls will bring the thrill of gift giving back this holiday season with workshops powered by HP technology, ranging from the newest motion sensing and touchscreen devices to stylish, sleek notebooks (and everything in between.)
ABC Family, Universal, and Gymboree are associate sponsors this year.
Caring Santa has been developed by Simon Property Group, Inc. (NYSE:SPG,) the world’s leading retail real estate company and is guided by AbilityPath.org, a national online resource hub and special needs community.
Simon’s Caring Santa Program has grown in popularity in a few short years to become the most comprehensive offering of its type in the shopping center industry.
Started in 2010 in just a handful of malls, today over 100 Simon regional malls participate. Last holiday season, the program was featured on such national outlets as ‘Entertainment Tonight’ and www.parents.com, and well known regional outlets such as The Orange County Register.
Many steps are taken to reduce sensory triggers, creating a more comforting environment for the children’s magical visit with Santa. This environment is likely to include (specific elements or aesthetics may vary:)
Turning off music in the mall, stopping escalators located near the Santa set, dimming the lights, and shutting down fountains during the duration of the event.
Eliminating queues through the use of a numbering system whereby guests approach the set when their number is called.
Special activities and stories geared toward the needs of the child during the ‘wait’ period to help the child understand what activities will occur during the visit.
“That moment when a child gets to meet Santa is a magical one, and every child should get to have this magical moment. Unfortunately, many children with special needs have never had this opportunity.
The hustle and bustle of the malls can be overwhelming to the children and their families. That is why we facilitate the Caring Santa Program with Simon Property Group; to create an environment that will lessen potential triggers for children with special needs,” explained Sheryl Young, CEO of AbilityPath.
“We are thrilled to be the venue for this incredible event. The Caring Santa Program brings a lot of joy to children with special needs and to see that happen at our mall is truly an honor,” said Kelly Morgan, assistant director of marketing and business development at Indian River Mall.
Participants are encouraged to RSVP for the Caring Santa event at Indian River Mall by visiting the website at www.CaringSanta.com.