For many of us, flower buying is a gamble.
What kind of flowers to give and how to ensure they stay fresh and beautiful as long as possible are burning questions, especially when you know you might be shelling out big bucks. And that the results could influence your relationship with the recipient – for good or bad.
Whatever the occasion – birthday, anniversary, Mother’s Day, Valentine’s Day or “just because” – you want to make sure you are sending a beautiful floral arrangement.
The experts at 1-800-Flowers.com offer this advice:
* Roses are reliable in terms of pleasing the recipient – as long as the blooms are beautiful and fresh. A variety of roses is available, especially if you are ordering online.
* Demand drives cost in the floral world. For special times of year, like Valentine’s Day when everyone is giving roses or Mother’s Day when carnations are popular, consider giving a mixed bouquet of less costly blooms that aren’t currently in demand. You can achieve a beautiful effect for a lower cost than if you give a bouquet of the flower of the moment.
* During peak season, consider special offers online for floral arrangements, which is helpful for budget-conscious consumers. 1-800-Flowers.com was recently featured on “Good Morning America” and emerged ahead of competitors for delivering budget-friendly roses that lasted the longest.
* Instead of splurging on pricey blooms, consider going with an arrangement of more modest flowers presented in a container that can be a keepsake for the recipient.
Once your loved one has received her bouquet – whether you have it delivered or present it yourself – help her keep it alive as long as possible with these tips:
* Make sure the vase is clean and fill it three-quarters full with fresh, cool tap water. Add one packet of flower food.
* Trim 1 inch off the stems. Make diagonal cuts under running water and immediately place the flowers in the vase.
* On the third day, re-cut the stems, change the water and add a fresh packet of flower food.
* Never place flowers in drafts, direct sun or near excessive heat or cold.
With a little ingenuity and care, it’s possible to give breathtaking blooms that will last well after the special occasion is over.