Main Street’s Christmas in July is a summer gift to shoppers

[Photo: Brenda Ahearn]

It may not have felt like December, but that didn’t deter Main Street Vero Beach from getting into the spirit of the season with its two recent Saturday Christmas in July Sidewalk Sales.

Vendors and food trucks staked their claim with booths along 14th Avenue in Historic Downtown Vero Beach, and shops opened their doors, eager to welcome back shoppers after the coronavirus shutdowns.

The nonprofit MSVB follows the national Main Street America’s four-point approach: organization, promotion, design and economic vitality.

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Photos by: Brenda Ahearn Kaila Jones
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