Professional Training Program offered by Chamber

VERO BEACH — The Indian River County Chamber of Commerce is offering a Professional Training Program on writing and implementing a marketing plan, on Thursday, May 12.

This workshop is useful for small business owners and service providers who recognize the value of a written marketing plan and the necessity of revising it on a regular basis. You will learn the elements of a business plan, how to write a good marketing plan and the methods to implement the plan.

Participants will learn:

The Business Plan: Pre‐planning for Success, Writing a Business Plan

Writing the Marketing Plan: The Market Analysis, Market

Segmentation and Target Market Selection, Developing the

Marketing Mix, the Promotional Mix, Marketing Results and

Support Documents

Implementing the Marketing Plan

Cost to attend is $45 and space is limited.

Call Beverly Keehner 772‐567‐3491 ext. 116 to reserve.

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